Positively Positive

Posted by rpgadmin on Nov 18th 2010

As a follower of Positively Positive this video commercial was one of the Best I’ve seen in a long time Academy Award winning documentary film director Errol Morris, who is responsible for films such as “The Fog of War” and “The Thin Blue Line,” directed the commercial. “Working with Errol Morris was so much fun,” Scott said. “He was one of the funniest people I have ever met. He made the shoot extremely enjoyable for me and was a pleasure to work with.” Nike contacted the United States Olympic Committee, and they had a vision of the commercial and a description they wanted to fill ? a strong and athletic, disabled athlete. Fortunately, Scott was selected the role. “They interviewed a lot of athletes, and a lot of them are great athletes as well,” Scott said. “They decided to choose me. Good choice, I think!” When Scott arrived at the commercial’s location, he said he was treated with the utmost respect. He didn’t expect to be treated like a celebrity during the four-hour filming, but he “enjoyed every minute of it.” “Filming the shoot was amazing,” Scott said. “As soon as I showed up to the site, I had VIP treatment right away. They treated me like a star the entire time. There were lights and cameras everywhere, and all eyes were on me.” Despite the amount of special treatment he received, it was still a bit nerve-wrecking for Scott. However, the assistants Scott worked with made sure he was relaxed for each take. “I had goose bumps the entire time,” Scott said. “But it was awesome! You would of thought LeBron James showed up when I got to the site. I was welcomed by an entire crew of people who all worked hard to make sure I was comfortable for the shoot. I really felt like a superstar. Everyone involved made this a positive experience.” Nike is currently involved in a fitness campaign, and Scott was pleased with Morris’ idea for the commercial. Although Scott wasn’t involved in any of the decisions made for the shoot, he didn’t have a problem remembering the script. “I didn’t come up with the idea; they already knew what they wanted,” Scott said. “They just needed a pretty face to get the point across. The script had a list of excuses on it. If I forgot any of the excuses, I would just make some up on my own.” Tracy Chynoweth, the head coach of UW-Whitewater’s wheelchair basketball program, said the sport will gain more recognition because of Scott’s role in the commercial. Many people will become aware of wheelchair basketball and people with disabilities, in general, and what they can accomplish. “The entire experience was an incredible one,” Chynoweth said. “There are many people that have been exposed to wheelchair basketball, but only because they either have a disability or know someone with a disability. This commercial will air nationally to millions of homes and expose millions of people to wheelchair basketball, most of who have never heard of it before.” Scott may be a nationwide celebrity after millions of people watch him on TV, but he is already considered a popular role model around the Whitewater community despite being unable to walk his entire life. “I have been referred to as an inspiration by individuals on campus,” Scott said. “When I see people in social situations, people compliment me on my charisma and outgoing attitude. I’m always going to carry myself confidently, and I think that’s something people respond positively to.” Scott, a Detroit native, will join basketball players Kobe Bryant and Michael Jordan, tennis player Serena Williams, baseball player Derek Jeter, and football player LaDainian Tomlinson ? all who were endorsed by Nike. “It was most certainly an honor to be recognized by such a prestigious company,” Scott said. “Nike, in my opinion, is the best athletic company in the world and has endorsed some great athletes. I am proud to be one of them.” Enjoy and just do it! Craig

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